Native offers improved user experience and greater performance than traditional display ads by providing users a cohesive browsing and ad experience.
Benefits of Native Advertising
- Improved user experience with less intrusive ads
- Six times higher response rate than traditional display ads
- Personalized in real-time for each publisher’s site and individual user
- Delivers across all media types including mobile browser, in-app, desktop, etc.
- Ability to overlay targeting tactics, including Geo-Fencing, for maximum reach potential
- Emerging ad format with limited competition and expanding inventory